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Web Design
Crest Capital — Web Design & Development
A conversion-focused website for a Series B fintech firm — designed to build trust with institutional investors while guiding retail customers through a complex product.
Client
Crest Capital Partners
Discipline
Web Design
Web DesignWeb DevelopmentUI/UXFinance
Crest Capital needed a website that spoke to two very different audiences simultaneously: institutional investors doing due diligence, and retail customers evaluating their first investment product.
We solved this with a layered architecture — a high-trust homepage that satisfies both, with clear pathways that take each audience deeper into their relevant journey. Performance was paramount; the site loads in under 1.2s on mobile.
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